Ease of use
8.3
Onboarding, navigation, and day-to-day workflow friction.
AI Video Generators
Vidu
Cinematic AI video generation for text, image, reference, and start-end workflows.
Vidu: Cinematic AI video generation for text, image, reference, and start-end workflows. Pricing: From $8/mo billed annually. Best for Short cinematic clips from prompts, images, or reference frames and Creators testing social ads, storyboards, product scenes, and visual concepts.
Tool score: 7.9 / 10
Vidu web app subscriptionFrom $8/moVidu API creditsUsage-based API
Free plan available
Tool scorecard
How the tool scores
A standardized tool profile score across usability, pricing value, feature depth, and support quality.
Tool score
7.9
/ 10Value for money
8.0
How much practical capability the product delivers for the price.
Features
8.7
Breadth, polish, and depth across the core product surface.
Support
7.0
Docs, help channels, and how easily issues get resolved.
Overview
Bottom line
Vidu is an AI video generator from ShengShu Technology that turns prompts, source images, reference images, and start/end frames into short cinematic video clips. It is best for creators, marketers, and product teams that need fast visual concepts, social ads, storyboards, stylized scenes, or API-generated clips without building a full video pipeline first.
The main caveat is that Vidu is split between a consumer web app and a separate developer API, so the buying path is not one simple plan ladder. The web pricing page is dynamic, while the API docs price generation through credits by model, duration, resolution, and mode. Start in the web app when the job is hands-on creative iteration, batch prompt testing, or reference-driven visual exploration. Move to the API when generation needs to run inside a product, workflow, or automated production system.
Pricing
Pricing snapshot
Pricing routes
Use these route cards to separate app subscriptions, API meters, team workspaces, and enterprise purchasing without flattening them into a single plan table. Open the pricing page for detailed plan or API meter facts.
App subscriptionPrimary
Vidu web app subscription
From $8/mo
Self-serve creator access through the Vidu web app, with free entry and paid Standard, Premium, and Ultimate subscription tiers shown by the official pricing route.
Direct API
Vidu API credits
Usage-based API
Programmatic generation through the Vidu API, priced in credits with costs affected by model, duration, resolution, and mode.
Free
$0/mo
Usage: Free access; Vidu pages advertise 40 free credits/month
Standard
$10/mo
Annual billing: $8/mo ($96 billed yearly)
Usage: 800 credits/mo
Premium
$35/mo
Annual billing: $28/mo ($336 billed yearly)
Usage: 4,000 credits/mo
Ultimate
$99/mo
Annual billing: $79/mo ($948 billed yearly)
Usage: 8,000 credits/mo; off-peak eligibility should be verified in checkout
API credits
Usage-based API
Usage: $0.01 per credit; video costs vary by model, duration, resolution, and mode
Capabilities
Input types
text, image
Output types
video
Supported platforms
Web
Delivery modes
Web app, API, Developer console
Company context
Company
ShengShu Technology
Founded
Not specified
Headquarters
Beijing, China
Category
AI Video Generators
FAQ
Common questions
What is Vidu best used for?
Vidu is best used for short cinematic video generation from text prompts, images, visual references, or start and end frames.
Does Vidu offer an API?
Yes. Vidu documents API workflows for text-to-video, image-to-video, reference-to-video, and start-end-to-video generation.
How is Vidu API usage priced?
Vidu API usage is priced through credits, with video cost affected by model, duration, resolution, and generation mode.
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Read profileDecision rail
Keep the key facts, primary action, and section jumps visible while you evaluate the profile.
Visit Official Site
Last verified May 23, 2026
- Pricing
- From $8/mo billed annually
- Platforms
- Web
- Access
- Web app, API, Developer console
- Best for
- Short cinematic clips from prompts, images, or reference frames and Creators testing social ads, storyboards, product scenes, and visual concepts and Developers embedding video generation through a documented API
- Category
- AI Video Generators
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Related pages
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Review: Vidu Review: Cinematic AI Video, API Credits and Buyer FitVidu is a strong cinematic AI video generator for creators and developers who need flexible prompt, image, reference, start-end, and API workflows, with pricing clarity as the main caveat.Pricing: Vidu Pricing: Web Plans, API Credits and Upgrade TriggersVidu pricing splits between a dynamic web-app subscription path and a separate API credit model where cost depends on model, duration, resolution, and generation mode.Alternatives: Best Vidu Alternatives: Kling AI, Runway, Hailuo AI, Luma, Pika and Krea AIThe best Vidu alternatives depend on whether the buyer wants higher-motion realism, a broader production suite, faster stylized clips, social effects, or design-led image and video iteration.
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Same category
Nearby tools in the same lane.
ToolKling AIAI video studio for 15-second storyboards, native audio, and consistent characters.ToolRunwayAI video generation and editing studio for production teams.ToolHailuo AIMiniMax video generator for expressive text-to-video, image-to-video, and API workflows.ToolLuma Dream MachineAI video workspace for text, image, and video-to-video creation
Reference links